They enable their clients to find their individual flair, relax, feel confident and stand out from the crowd.
Hospitality. Personality. Responsive. Innovative. Fun!
One of my favourite things about what I do is that I really don’t have a “typical” working day. When I’m home in NYC I catch up on work at home, take meetings with partners and clients, and work on new projects.
I travel frequently on sales missions, to attend tradeshows such as TFest or to visit with our J.MAK partners and properties. Every day is different and exciting!
One of the many things I think J.MAK does well and that I am proud of, is how we’ve faced the challenge that many advisors have become home-based.
There are so many fantastic advisors that don’t work out of an office on a daily basis that we’ve had to get creative with how we sell: reaching advisors daily through social media, weekly with e-blasts, and regularly with lunches, coffees and dinners where we get to interact in person.
Stuffy is out, approachable is in. More and more people want to stay at a hotel where they feel at home: not one that feels like a museum.
Thoughtful, anticipatory service is a must, with engaging hotel staff who don’t feel overly coached or robotic.
Luxury is experiencing something outside of your everyday norm: whether it be a high level of anticipatory service, food or drink you don’t usually enjoy, taking in a view you don’t have at home, or having someone make your bed.
To me, the ultimate luxury is being able to actually unwind and disconnect (however, that doesn’t happen all too often!).
How lucky I am to be doing so! While I would say that most of the people that I know in the business, as well as our clients, realise this, I have also learned that there will always be some people you can never make happy.
Sometimes coming to that realisation helps a lot in difficult situations. I always say, if you aren’t happy on vacation, what must you be like in everyday life?!
Where do I begin?
When I worked as a travel advisor, my dad used to ask, “What dreams did you make come true today?”
I think that holds so true about what we do. We send people to experience other cultures, expand what they know, challenge what they think and in the luxury segment we are doing it in comfort and style.
As social as I may be, sometimes there is nothing better than a quiet moment alone to reflect.
Comfort and efficiency. I recognise that I’ve become spoiled, but for the amount I travel there is nothing better than being able to skip long lines at the airport, enjoy the lounge before a flight and fly in style, arriving refreshed at a hotel that is cosy and that gives me a taste of my destination.
While they are probably small, such as always recycling at home and reusing water bottles whenever I can, if everyone makes small choices it can amount to a big difference.
I love that some airlines now have carbon offset funds when you fly… it makes me feel a little less guilty about all that flying!